Success stories

A Leading US-Based Airline Increases Direct Revenue to 69% and Boosts Look-to-Book by 40% with Coforge’s Personalized Booking Engine

Written by Admin | Mar 5, 2026 1:59:54 PM

A leading US-based airline embarked on a multi-year transformation roadmap to scale its business, modernize digital commerce, and improve operational efficiency. Enhancing its web and mobile booking platforms was critical to increasing direct revenue and ancillary sales.

To accelerate innovation and improve time-to-market, the airline needed a strategic partner.